Models are showing DJI drone products at the opening event of Korea's first Hot Cellblad and DJI fla.. - 매일경제

DJI made more news in seven days than most companies make in a quarter. A new product launched (and got blocked from US sale, again). A major event got teased. The FCC fight escalated to a $1.56 billion court filing. And DJI's home market joined the regulatory pile-on. Here's what happened, in priority order, with our take on each.

DJI opened Korea's first flagship store in Gangnam, Seoul — not just a shop, but a twice-daily premium experience where experts walk you through drone tech and let you actually fly the gear. Experiential retail is now the new battleground for consumer drones.