
DJI, Hasselblad Open First Official Korea Flagship Store on Garosu-gil - Seoul Economic Daily
Not sure which DJI to buy? Check the Buyer's Guide →

Not sure which DJI to buy? Check the Buyer's Guide →

DJI used two weeks to anoint the Pocket 4P as a cinema product at Cannes rather than a consumer product at its own event, absorb a fourth US-block casualty with Osmo Mobile 8P, watch the FCC fight enter its most adversarial phase, and collect NAB hardware that validates the pivot. Here's what happened — in priority order, with our take on each.

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DJI made more news in seven days than most companies make in a quarter. A new product launched (and got blocked from US sale, again). A major event got teased. The FCC fight escalated to a $1.56 billion court filing. And DJI's home market joined the regulatory pile-on. Here's what happened, in priority order, with our take on each.

DJI confirmed a global launch event for May 7, 2026 at 12:00 UTC. Two products are on deck: the Osmo Mobile 8P global rollout (already on sale in China since April 21) and an expected Pocket 4 Pro reveal with dual-lens optics. Here's the complete preview, what we know about each product, and what US buyers should expect given the ongoing FCC ban fight.
DJI and Hasselblad just opened their first official Korea flagship together — on Garosu-gil, Seoul's trendiest shopping street. One floor for drones, one for Hasselblad cameras.